Black Squid

Services · Google Setup

Google Guaranteed setup for local trades.

The Google Guaranteed badge comes from Google's Local Services Ads program. We prepare your application, gather what Google asks for, and submit it. Google runs the screening and decides whether you qualify.

Get it$500 one-time

Who this is for

Licensed, insured trades in a category Google offers the badge for.

Google decides which trades, categories and service areas are eligible, and that changes over time. If you're a contractor or service business with your paperwork in order, this takes the application off your desk. We'll tell you what we can see about your category before you commit.

What we do

What we do, in order.

01

We check what Google asks for

We look at the requirements for your trade and area, so you know up front what documents and details will be needed.

02

We prepare the application

We set up your Local Services profile: business details, service area, services offered and the documents Google requests.

03

We submit it

We submit the application and walk you through any step that has to come from you, such as consent for a background check.

04

We follow up with you

Google runs its own screening of licence, insurance and background. We keep you posted on what Google tells us and what to do if it asks for something more.

Real result, not a promise

One month after launch, a client's new site outranked established competitors in its own town.

beyondthebrushpainting.ca, a painting business we built and launched, ranked 1st to 3rd in organic Google search results in Welland, Ontario for three separate painting-related searches — one month after it went live. We are not claiming you will rank #1 for everything; we are showing you the one town where we can already point at the search results.

What we need from you

What we need from you.

  • Your business licence, where your trade requires one
  • Proof of insurance
  • Your legal business name, address or service area, and phone number
  • The people Google needs to screen, and their consent where Google requires it

Questions

Are you guaranteeing I'll be approved?

No. Google does the screening and makes the decision. We can't influence it and we won't pretend to. We make sure the application is complete and correct when it goes in.

Does this include running ads?

No. This is the application and setup for the badge. Once you're approved, ads and budgets are a separate matter, and the ad budget is always yours.

What if Google doesn't offer it for my trade or area?

Then we'll say so as soon as we know, before you spend more time on it. Eligibility is Google's call, and we'll tell you what we find.

Let us handle the paperwork.

Ask us about Google Guaranteed setup alongside your site, or on its own.